Surge pricing has lost all meaning

Demand is high! Or is it?

Javier Zayas Photography via Getty Images

You may have heard Lyft wants to kill surge pricing.

“Prime Time, also called surge pricing by Uber, is where you basically don’t have enough driver supply, so you have to price it high so it can send more drivers out there and also sort of suppress demand,” Lyft CEO David Risher said recently, on the company’s qu…